Maximise Your True Potential With A Business Deep Dive

Part of the problem is that it is very difficult to be sure what is working for you, and what isn’t. As John Wanamaker famously said, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”

And here’s the scary part…

… a large proportion of YOUR marketing effort is not even going to cover it’s own cost, let alone attract new business!

Looking at your marketing in a structured way – from the CUSTOMERS’ perspective – is crucial to create effective marketing which brings in new business – and that’s where I can help because I specialise in business growth through building profitable relationships – with your existing customers and new prospects alike.

I teach business owners how to create a structured marketing plan that builds on the relationships you have with your existing customers, as well as your prospects.

And this Business Health-Check does just that…

Here is what other business owners like you, have to say about their experience of having a Health Check:

We will review each stage of the marketing, advertising and business processes you are currently using, and look at how you can make it even MORE effective by using a few simple and low-cost changes.

During the Deep Dive, your existing business and marketing methods will be assessed in a number of key areas, including looking to answer the questions:

• Is your message consistent to your target audience? Mis-communication of your key message can be a KILLER to your business. Have you got your message right for your customers and prospects?
• Is your marketing effective against your competitors? It’s not enough just to be seen to market your business, you also need to be effective in overcoming your competition. Are you giving a compelling reason for people to buy from you instead?
• Are you desperately trying to sell to “anybody and everybody” rather than focusing on customers who are actively looking for your products or services NOW?
• Are you clear exactly what it is you want your customers and prospects to do? Being clear HOW you want people to respond to your marketing is essential for effective marketing.
• Is your marketing actually driving your customers and prospects AWAY to your competitors? Having the wrong message can actually HARM your business more than you might think.
• Are you using the most appropriate methods for getting your message in front of your target audience? There are many different ways to communicate with customers and prospects – including advertising, leaflets, social media, PR and your website to name but a few – but are you using the most profitable ones for your business? Successful marketing is NOT about following the latest marketing ‘trends’ – you need to create an integrated platform to build on.

In our time together, looking at these key areas in your business, along with analysis of specific promotions you are currently running, I will work with you to create a stragtegy and the tactics of things you can do right now, to improve your marketing – to make it more effective at generating business for you.

During the half-day Zoom/Skype Business Deep Dive, I will personally walk you through the 6 steps you need to know to effortlessly sell more to your existing clients and attract more of the right kind of customer.

I will look at how you are currently marketing your business and then show you where you could use these 6 simple steps to dramatically improve the results you are getting – month on month.

There are only a limited number of Deep Dives available each month and the available slots tend to fill up fast!